Association Analytics

JUNE 21, 2023

You turn to them for help because you know something is amiss, but you might not know where to start or have a frame of reference for how to come up with a solution. This leads to better communication, and over time, a more organized set up so you won’t be overwhelmed by where to go for the data you need in the moment.

Team 319

Team Report Course Proposal 319

Association Adviser

MARCH 27, 2019

Associations may say they don’t play favorites with members, but results from our 2018 Association Communications Benchmarking Study prove otherwise. Why customize member communication for certain groups over others? Fifty-six percent of respondents to our study reported customizing new member communication.

Communications 62

Communications Certificate Recruiting Recruitment 62

Association Adviser

JUNE 15, 2018

I love telling stories because they communicate who I am, what I do, and how I relate to others. Does your member communication convey who your association is, what you do and how it relates to members? Let members get to know other members through your communications. Notices or articles don’t have to be long. About The Author.

Communications 81

Communications Video Survey millennials 81

Association Adviser

MARCH 26, 2018

Providing relevant and engaging content for members should always be at the top of an association’s communication strategy. In our 2017 Association Benchmarking Survey, “communicating member benefits effectively” was reported as the No. 56 percent of associations say they don’t segment or target their communications well enough.

Communications 64

Communications Newsletter Directory Tips 64

NXUnite

JANUARY 23, 2024

Consider when your audience is most receptive to communications. Use Visual Content According to Getting Attention’s guide to digital marketing , 91% of individuals prefer visual content to written content. This refers to the process of disseminating a similar message across several communication channels—both online and offline.

Content 130

Content Strategy Newsletter Social Media 130

Higher Logic

MAY 20, 2020

Use Webinars to Communicate. Use Webinars to Communicate. To save time and resources, you can record the webinar and share it as an informational resource for members to refer back to if they need help or have a question. Want to learn more about automating your email communications ? Onboard New Members. Let’s dive in.

Revenue 296

Revenue Learning Management System Member Engagement eBook 296

Ngage Management

AUGUST 16, 2021

Though we are not certain there is no such thing as bad press, we do believe that reputation is everything and that a steady stream of efficient marketing strategies is what build an interactive audience and create a distinctive brand that ultimately drives revenue. Without proper publicity, an association simply cannot grow.

Marketing 52

Marketing Michigan Social Media Press Release 52

Association Adviser

DECEMBER 11, 2018

Every year, we ask association professionals who take our Association Communications Benchmarking Survey how much they value individual member communication channels. Every association is different, of course, and one way of communicating might work well for one association but not another.

Communications 62

Communications Social Media Newsletter Survey 62

Socious

JANUARY 12, 2017

Harnessing the people who use and love your products and services and deliberately inserting them into the marketing and sales process is the holy grail of business growth. Frequent communication also helps keep your business top of mind and ensures that customers know about new offers that they can discussion with friends and colleagues.

Marketing 100

Marketing How To Content Products 100

Blue Sky eLearn

FEBRUARY 18, 2021

Construct a communication plan to engage members. These tips will help you engage your members with a fulfilling virtual experience that not only gives back to the community, but also grows their engagement within your association. Construct a communication plan to engage members. Use virtual tools to encourage participation.

Organization 232

Organization Software Newsletter Tips 232

NXUnite

APRIL 5, 2024

Does the panelist have any materials or resources that attendees can reference to make up for the information they missed? For example, volunteers may only need to learn how to check people in with your event management software while staff members must be familiar with how to set up gamification challenges and communicate with attendees.

Tips 130

Tips Software Team Event Planning 130

Higher Logic

MAY 8, 2019

If your target audience has opted into your communications, the open rate should be on the higher end. Follow our tips to improve your association’s email open rate and boost member engagement, building a stronger communications strategy along the way. Resource: Email Marketing vs. Marketing Automation [Explained].

Tips 166

Tips Email Marketing Newsletter Communications 166

NXUnite

MARCH 12, 2024

For example, an individual working at a marketing agency might donate their services to design marketing materials for your upcoming fundraising event. Let’s say that you’re looking for marketing help. You may request specific services to meet your exact marketing needs, such as branding expertise or video content creation.

Strategy 130

Strategy Guidelines Process Examples 130

NXUnite

JANUARY 2, 2024

Stakeholder Communication While every well-designed website will share common strengths and features, it’s important to tailor each website to your nonprofit’s audience and brand. The post 5 Skills to Make You a Better Nonprofit Web Designer appeared first on NXUnite by Nexus Marketing.

Memphis 130

Memphis Content Video Project 130

Socious

NOVEMBER 10, 2016

For me (and many other marketers), it’s logging in to my marketing software and checking the day’s stats. That’s true of most marketers because, in general, marketing is usually broken down into just three goals: Attract people. Your essential systems are the ones that help you systematize marketing to current customers.

Technology 100

Technology Marketing Software System 100

Higher Logic

AUGUST 1, 2019

You don't have to test every communication channel to find out the best way to reach your prospects, thanks to data from fellow associations. The Membership Marketing Benchmarking Report from Marketing General Inc. reports which recruitment marketing channels have performed the best for associations (trade and professional).

Recruiting 195

Recruiting Recruitment Certificate Discount 195

Associations Now

MAY 21, 2015

And in today’s evolving communications and marketing environment, it’s important to find someone who has the right skills to take your associations to the next level. Remember, the most compelling candidates are frequently referred from current staff. This is about what to do next. Which new skills would it benefit from?

Communications 40

Communications Marketing Recruiting Recruitment 40

Wild Apricot

DECEMBER 21, 2017

Sales operations refers to the unit, role, activities and processes within a sales organization that support, enable, and drive front line sales teams to sell better, faster, and more efficiently. Maintenance of Communication and Collaboration Channels. Communication and Conferencing Tools. What is Sales Operations? Deals desk.

How To 362

How To Process Tools Team 362

ISAE

APRIL 21, 2024

We’ll explore four top tips for promoting your incentive program, starting with how to develop innovative digital marketing strategies. Leverage digital marketing. If your organization wants to level up its marketing efforts, consider working with professionals. Take a collaborative approach. Offer exclusive opportunities.

Discount 52

Discount Social Media Examples Strategy 52

NXUnite

FEBRUARY 19, 2024

Key components of healthcare analytics According to Arcadia , healthcare analytics refers to the “systematic use of data and statistical analysis techniques in the healthcare industry.” A Mini Guide + Examples appeared first on NXUnite by Nexus Marketing. Read on to learn the answers to these questions.

Examples 130

Examples Analysis Software Library 130

Nimble AMS

MAY 5, 2023

Let’s look at my career, product marketing as an example. Product marketing is a career that has completely evolved and grown over the last decade. Until a few years ago, there was no association dedicated to product marketers. With more niche careers, people are looking to expand their networks and advance their careers.

Strategy 127

Strategy Member Engagement Software Tips 127

Reid All About it

JANUARY 12, 2024

Read this post by Peter Houstle of Mariner Management about The Power of “A”—this time, “A” refers to Association People. Bulletin describes how a member app helps you nurture member engagement by providing a centralized communication channel for your members. More info/register (ASAE Marketing Professionals Community).

LMS 266

LMS Education Member Engagement Revenue 266

Higher Logic

OCTOBER 23, 2018

Marketing General’s 2018 Membership Marketing Benchmark Report revealed fascinating statistics on why members don’t renew their association membership. Embrace engagement technology tools: Using tech tools like online community and marketing automation can help you get members involved.

Tools 258

Tools eBook Report Learning Management System 258

NXUnite

OCTOBER 4, 2023

The nonprofit marketing space isn’t as straightforward as it once was. Ambassadors can take the reins during fundraising or marketing campaigns, promoting your organization to their personal networks. Ambassadors can take the reins during fundraising or marketing campaigns, promoting your organization to their personal networks.

Tips 130

Tips Social Media Guidelines Recruiting 130

Association Analytics

FEBRUARY 14, 2022

Revenue growth driven by improved membership numbers, increased product sales and optimized marketing reach and effectiveness. Revenue – Seeing data in real-time enables you to maximize your marketing initiatives. Marketing research and performance – you’ll be able to segment and target your marketing tactics.

How To 169

How To Case Study Cost Revenue 169

Reid All About it

MAY 21, 2021

I’ve seen many references over the past year to the power of “unlearning” conventional so-called wisdom so we can take on new and existing challenges with the mindset they require. 5 Secrets of Email Marketing Geniuses. Presenter: Michelle Brien, VP of marketing and product strategy, WBT Systems. Tue 5/25 at 11 a.m. –

San Jose 369

San Jose Email Marketing Tools millennials 369

Higher Logic

MARCH 24, 2020

From marketing automation to customer experience to all things community, happy learning with Higher Logic! You can learn about specific marketing automation and online communities topics via short, live webinars with industry thought leaders and product experts. Higher Logic Users Group (HUG) Online Community.

Library 219

Library Products Video Course 219

Achieve

JUNE 2, 2021

However, growing up with technology and the internet has also led millennials to have certain expectations about marketing, especially in online spaces. But in reality, when done correctly, they can be just as effective as digital marketing. . direct mail and digital marketing. direct mail campaigns. benefits of direct mail.

millennials 94

millennials Course Social Media Marketing 94

Nimble AMS

APRIL 12, 2023

Not only will communicating this value help you compete with for-profit organizations, but it will help you improve your member engagement , as members will see the true worth of your organization. Consider following thought leaders in the industry to see what they are doing to build their personal brand. Emphasize digital-first.

Strategy 78

Strategy Member Engagement Software Tips 78

Higher Logic

DECEMBER 20, 2018

However, companies that compete in markets with little to no competition have found ways to be successful over time, simply by being the best or only option available. This is also why marketing, customer success, and sales organizations are investing in online communities to grow customer lifetime value. For Marketers.

Software 159

Software Revenue Communications Team 159

Reid All About it

NOVEMBER 27, 2020

The weekly list of free educational events and resources for the association community… . . If your board (or C-suite) hasn’t accepted the fact that your association must offer online education to your members and market, then you’ll want to read this post from WBT Systems. Kiana Minkie, Marketing Content Specialist, Acrolinx.

Las Vegas 369

Las Vegas Virginia Content Washington 369

Reid All About it

AUGUST 25, 2023

TopClass LMS highlights findings from MGI’s 2023 Membership Marketing Benchmarking Report that they think will interest association education teams. Marketing to younger generations. He’s referring to “spellbooks” full of generative AI prompts that encode human expertise and unlock AI’s positive potential. Membership trends.

millennials 370

millennials Survey Team Education 370

Associations Now

DECEMBER 10, 2014

It’s designed to be simple answers to basic questions so that everybody can have it and refer to it and have a basis or a starting point. case and the ensuing media coverage, ASTHO recently released a communications guide for health officials and policymakers to help set the record straight on what exactly Ebola is and how it spreads. “If

Communications 40

Communications United States Tips Examples 40

Reid All About it

FEBRUARY 14, 2020

Learn everything you need to know to maximize the reach and impact of your next virtual event, including how to live caption your sessions to increase accessibility, help your speakers design dynamic and interactive presentations to engage online audiences, and make on-demand recordings available to everyone for easy reference year-round.

DC 243

DC Content Education Washington 243

MemberClicks

DECEMBER 13, 2022

Email copy refers to the writing within an email. Email copy is more of a marketing term used for purpose-driven emails. Aside from the point we made above about copy being the thing that communicates with your members what you’re trying to tell them, it actually has a few other purposes. Why your email copy matters.

Tips 92

Tips eBook Email Marketing Price 92

Associations Now

MAY 20, 2015

Drafting a strategic communications plan is hard enough, but keeping it relevant can be more difficult. Putting the words “strategic” and “communications” together can strike fear in the hearts of many association executives. An effective strategic communications plan is a living document.

Communications 40

Communications Revenue DC Washington 40

Higher Logic

FEBRUARY 12, 2019

Customer onboarding usually crosses interdepartmental lines – your new customer could interact with anyone from sales, marketing, implementation, support, and success. Once you know the customer’s journey, you can then clearly communicate that to the customer. Related : Blog Post - The Value of Community in Customer Success.

Software 159

Software Process Tools Case Study 159